Welcome to day 2 – all about social media. Now that your blog is set up and ready to go, it is time to start priming it for making money.
One of the major mistakes I made was to completely ignore social media for the first 6 months. I created Twitter and Instagram accounts early on but I didn’t use them at all and I only created a Facebook page after about 10 months. Huge Mistake!
Why do you need social media to make money blogging?
Brands love social media. If you want to make money as a brand ambassador or through sponsored posts, or even get free products in exchange for reviews, you must be present on the big 3 – Twitter, Instagram and Facebook.
Sponsored posts are the best way to make money when you have few page views at the beginning. I’ve seen bloggers with less than 10,000 page views a month get enough sponsored opportunities to replace a full-time income.
If you have been using Instagram or twitter since the beginning, you might consider using your personal account for your blog. That way, you will have a number of ready-made followers that will give your profile credibility.
If, like me, you need to create accounts on each platform in the name of your blog, do it ASAP and then start using the accounts.
Engage as many people as you can each day, post regularly and follow others.
If you only have time for one platform, I would choose Instagram and really work it. I’ve heard some brands want upwards of 10,000 followers but even a couple of hundred will make you look established in the eyes of smaller companies.
Once you have set up your social media accounts, start joining as many influencer networks that you can. These networks will connect you with brands that are willing to pay for blog posts or social media shares about their product.
As you become more established, you will likely be contacted directly by brands who want to pay you for sponsored content but in the beginning, the networks are your best bet. I started getting campaigns when my Twitter followers reached 500.
I’ve compiled a list of the top networks you can apply to now, download it here –Top Influencer Networks
Tomorrow we will start working on making money directly from our site with affiiliate marketing.
Gemma, xo
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